Winning Features
Buzz360 gives you everything you need to connect, organize, and mobilize your supporters—all in one powerful platform. From relational outreach and automated ballot chasing to email, texting, events, and websites, every tool works together to amplify your impact. Build smarter campaigns, target the right voters, and win more races with less hassle.
Relational Organizing
Relational organizing, also known as friend-to-friend outreach, is the single most effective way to activate grassroots. Harness the power of personal connections with SwipeRed’s leading conservative relational organizing tools.
- "Smart Match" Friend-to-Friend messaging
- Social media sharing
- Specific team messages
- "Assign me Five" Peer-to-Peer
messaging - Teams & gamification
- Sophisticated reporting
Voter CRM
Your single source of truth for voters, volunteers, donors, and every action—built to organize, target, and mobilize from one place.
- Unified profiles with full engagement
- Robust data-driven targeting
- Custom user-defined fields
- Multi-Channel Outreach
- File import or export
- RNC API
Predictive Advocate & Community Influencer Model
Identify advocates and community influencers before they raise their hand and track them through the recruitment journey—so you can activate the right people at the right time.
- Advocate model-95% accuracy
- Recruitment journey
- Integrated into CRM
- Influencer model-97%
accuracy - Ranking of likelihood
- Filter into your outreach
Broadcast Text & Email
Easily communicate with your volunteers or voters by sending broadcast text messages and emails. Keep your network informed of events, announcements, calls to action, and more with just a few clicks. Stay connected with your volunteers or subscribers and make outreach simple.
- Send to an audience or contacts with a tag
- Send now or schedule
- 99.9% delivery
- Create a template to have a consistent look
- SMS & MMS conversations
- Useful stats
Calling
Authentic, personal conversations from volunteers’ own phones—the number people know and trust—guided by the app and synced to your CRM.
- Known caller advantage
- Assign tags and follow-up tasks
- High answer and conversation
rate - On-screen scripts & surveys
Ballot Chase
Turnout made simple—track absentee/early voters and nudge at the right moment until ballots are returned. Use the ABEV file to build dynamic audiences to set up chase messages until they return their ballot.
They are off the Ballot Growth Journey!
- Build your triggers
- Multi-channel chase, Email, Text, or Calls
- Friend-to-Friend chase
- Set to run manually
or automatically - Dynamic audiences based
on voter attributes - DM chase
Neighborhood Outreach
Activate area coordinators to rally supporters around a specific location—organize neighborhood meetups, digital canvasing, or block parties. Neighbors working together create real change for your cause or campaign.
- Advocates work in their own neighborhood
- Block walking
- integrated CTA forms
- Reach your neighbors
by email, text, or call - Locale-specific events
- Tags attendees
Action Audience
Turn real supporter actions into live, targetable segments—so every message hits the people most likely to act. Build your audience based on voters' actions.
- Power widgets, outreach, and automation
- Time-specific audiences
- Actions based on logs, multi-channel actions
- Always up to date—audiences
refresh as new actions are
logged - Build at a glance action
graphs - Actions based on the message
source
Website CMS
Create an effective online presence with our website and landing page solutions for candidates and organizations. Our powerful, cost-effective tools come with hosting included and are optimized for maximum conversions on mobile devices.
- Template-based design and pre-built design"snippets"
- Integrated Call to Action forms
- Integrated Events for your site and your Group site
- More sophisticated? HTML &
CSS is available - All templates and snippets are
built for multi-screen - Integration to WinRed